Welcome to our online course

Digital Marketing for educators


Why Digital Marketing for educators?

We live in a highly interactive world. Schools need to be much more communicative promoting their ideas, plans and efforts. This can attract more students but also build trust with the family. Moreover teachers are frequently responsible for projects which need to be disseminated to a variety of message receivers. Still many schools fail to send the right messages to the local society. In that, we can help you as we know the problems working with schools and teachers for 24 years, 8 of which in ERASMUS courses. You can see more on our Institute visiting our main site and our Facebook page. Keep reading to see the benefits that this course can have for you.

Your benefits and learning outcomes

We propose this course to you BECAUSE we know the problems in the modern European school and BECAUSE we have the solutions:
  • You are so hardworking and productive but you don’t communicate well your work to the local community. We will show you how to do that.
  • You don’t systematically build trust with your “clients” (the parents and students) and you don’t try to maintain that relation. We will help you achieve that.
  • You actually do so many things but you don’t have a strategy. We will help you develop one.
  • All your teachers are good in their subject but some of them fail in teaching with technology. We will help your teachers overcome their fears and see technology in a new creative way. You will then be a really modern school!

What you will learn at the end of this course:

  • You will learn what is the “Digital” in Digital Marketing
  • You will learn what we mean by “Marketing” in Digital Marketing
  • You will learn by doing
    • How to setup a webpage
    • How to start a blog
    • How to manage social media
    • How to create social media campaigns
    • How to develop content:
      • with text
      • with images
      • with sound
      • with video

    So, read the practical details below and REGISTER NOW!

    • This is a 12 hours online course suitable for school headmasters, teachers and administration personnel of private and public schools.
    • The cost of the course is €40 which you can pay with your VISA or Mastercard right away with no extra cost for money transfer.
    • You get a Certificate of attendance at the end of the course.
    • There are only 10 places
    • Language of the course: English
    • The course will be delivered in 4 sessions of 3 hours.
      • New dates to be announced
    • The course is delivered with Zoom. After registering and paying we will send you a link with which you will connect to the online sessions.

    In the next step you will be able to register and pay using your Visa or Master card through JCC Payments.

    Who should take this course?

    Headteachers/principals/managers of schools/organizations offering adult education
    Teachers (Pre-school, primary, secondary, vocational, adult, special needs)
    Other management staff in the institution/organisation
    Non-teaching administrative staff

    Instructor

    Mr Georgios Charalambous will be the instructor of this course. Mr Charalambous has a rich experience in teaching ICT to students of all ages. He holds an Engineering degree from the National Technical University of Athens, Greece and an MA in Adult Learning and Global Change from the Linköping University, Sweden (2015). Title of thesis: TEACHERS IN THE ERA OF ACCELERATION. Mr Charalambous speaks Greek (mother tongue), English, Spanish and French.